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Our Jury

Gerald Dohme

Member of the Board of Directors of the German Farmers' Association and Managing Director of DBV Service GmbH, supports the StartUps sector, particularly from the perspective of the agricultural profession. The young companies also offer new fields of development for agricultural enterprises. In addition, the network between the agricultural companies and the idea providers must be expanded. (more...)

The German Farmers’ Association

Dominik Ewald

Dominik Ewald is Co-Founder, CSO and Managing Director of MonitorFish GmbH. He studied with a focus on bioeconomy at the George Mendel Institute in Vienna, Wageningen University and the Leibniz Institute (ATB) in Potsdam-Bornim, among others, and earned his M.Sc. in Biotechnology at the TU Cottbus-Senftenberg. (more...)





MonitorFish GmbH

Hendrik Haase

"Across the globe, the New Food Economy of innovative founders is changing our food world from farm to fork - and faster and more profoundly than most think. This new, digitally-minded Generation Food is all about a more sustainable, fairer and healthier food system. In short: an edible future on the plate. (more...)






Hendrik Haase

Eva Piepenbrock

Eva Piepenbrock co-developed the innovation portal f3 - farm. food. future from Landwirtschaftsverlag Münster. She reports there on agricultural innovations, green start-ups and new trends, and connects agrifood founders (more...)

f3 – farm. food. future.

Marcus Reh

They are aloof and influential. They decide whether a product is a top or a flop, squeeze prices and play hardball. Buyers in food retailing are the protagonists of many nightmares of food founders: Unfounded. At the cooperatively organized EDEKA Minden-Hannover, (more...)


EDEKA Minden-Hannover

Stefanie Sabet

What is your motivation when it comes to startups?

As the umbrella organization of food manufacturers in Germany, the BVE is close to the current nutritional trends in our society. Startups enrich the market. (more...)


BVE e.V.

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Gerald Dohme

Member of the Board of Directors of the German Farmers' Association and Managing Director of DBV Service GmbH, supports the StartUps sector, particularly from the perspective of the agricultural profession. The young companies also offer new fields of development for agricultural enterprises. In addition, the network between the agricultural companies and the idea providers must be expanded.


The DBV thus offers a variety of opportunities for exchange and platforms for cooperation. New products and also projects that rethink processes from the field to the consumer are always exciting. As a coach for experienced managers and entrepreneurs, Dohme also brings this experience to young motivated founders.

The German Farmers' Association

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Dominik Ewald

Dominik Ewald is Co-Founder, CSO and Managing Director of MonitorFish GmbH. He studied with a focus on bioeconomy at the George Mendel Institute in Vienna, Wageningen University and the Leibniz Institute (ATB) in Potsdam-Bornim, among others, and earned his M.Sc. in Biotechnology at the TU Cottbus-Senftenberg. He has been involved in various agri-food projects and developed, among others, an urban multifunctional farming system at the HNE in Eberswalde, which is now being tested at the University of Hohenheim. He is chairman of the German Agri Food Society, vice speaker of the working group: Agriculture in the SPTA which is affiliated to the GIZ.




MonitorFish GmbH

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Hendrik Haase

"Across the globe, the New Food Economy of innovative founders is changing our food world from farm to fork - and faster and more profoundly than most think. This new, digitally-minded Generation Food is all about a more sustainable, fairer and healthier food system. In short: an edible future on the plate. Working with food startups and imaginative lateral entrants to the food industry is tremendously exciting, because they don't care about old thought patterns, overcome trench warfare, and instead think up and try out new solutions. For the industry, this is an indispensable fountain of youth and innovation engine, which is urgently needed in view of the many future challenges along the food chain. Hendrik Haase, born 1984, is a publicist, communication designer, consultant, keynote speaker and passionate epicure. He is considered one of the country's best-known food activists and lives in Berlin.

http://hendrikhaase.com/english

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Marcus Reh

They are aloof and influential. They decide whether a product is a top or a flop, squeeze prices and play hardball. Buyers in food retailing are the protagonists of many nightmares of food founders: Unfounded. At the cooperatively organized EDEKA Minden-Hannover, Marcus Reh, regional purchasing manager with the "FoodStarter" shelf, gives small companies the opportunity to introduce themselves directly to consumers. For food startups, he is the date doctor for the most important first time: the contact between customer and product.

So Mr. Reh, let's be honest: outfit or gift basket: what's really important when pitching to a shopper?
Neither - it's personality and persuasiveness! In concrete terms, what is important is the merchandise with the right concept and the people behind it who want to and can make a difference. The best idea is worthless if there isn't the person who is convinced by it and drives the idea forward.


When does a food startup meet your taste?
My taste is secondary. I have to be convinced that many of our EDEKA customers will like it. In addition, a new product also has to be really new. A new flavor or fancy packaging are by no means enough; anyone can do that. Several "new" factors must come together for a product to be recognized as new by the customer. It is also important that a customer in the supermarket can recognize the intended use and benefit of the product for himself in a fraction of a second. No one likes to read long explanations on the back first.

What don't you like about the food industry at all and what solution are you waiting for?
Genuine innovations come only rarely and from a few large manufacturers. This is where start-ups can fill a gap by attracting consumers' attention with fresh, cheeky, new products.

EDEKA Minden Hannover

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Eva Piepenbrock

Eva Piepenbrock co-developed the innovation portal f3 - farm. food. future from Landwirtschaftsverlag Münster. She reports there on agricultural innovations, green start-ups and new trends, and connects agrifood founders from all over Germany with curious farmers, established companies and anyone who wants to be involved in large and small projects.

A native of East Westphalia, Eva Piepenbrock herself comes from a farm with pig farming. After a stay abroad in Great Britain and a degree in humanities in Münster, she first worked as a copywriter in Hamburg for five years.

Then she returned to Münster to start her career in journalism at the weekly newspaper Wochenblatt für Landwirtschaft und Landleben (Landwirtschaftsverlag Münster). During her journalistic traineeship, she discovered the "green" start-up scene for herself. The idea for f3 - farm. food. future then emerged from a loose series in the weekly paper.

f3 - farm-food.future.

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Stefanie Sabet

What is your motivation when it comes to startups?
As the umbrella organization of food manufacturers in Germany, the BVE is close to the current nutritional trends in our society. Startups enrich the market. Every year, the industry not only counts 40,000 new products on the shelves, but also 1,000 newly founded companies with new ideas. The food industry is already very innovative, but from our point of view there is always much more potential. In 2017, the association therefore launched its digital communication campaign #ZukunftSchmeckt, which found its first highlight in the food industry's joint stand at the International Green Week 2018 under the motto "How does the future taste". Here, various startup companies were able to offer their innovations and enter into dialog with the trade fair audience. A successful concept which was also very popular with the public in the following years. In 2021, the BVE will again present new trends and impulses from the industry under the motto "How does the future taste" and, of course, also wants to present sustainable and creative new ideas.

What makes working with startups so exciting?
The great dynamism that is inherent in startups makes working with them exciting. Business thrives on competition and innovation, and that also applies to the food market. That makes it all the more important for up-and-coming companies to find attractive framework conditions that allow them to bring good ideas and products to the competition. But it is also about fostering entrepreneurial spirit and responsibility, which is becoming increasingly important in today's globally networked world. In this respect, every young person who decides to start a business in the food industry is an opportunity.

What will be particularly important for the food/agtech industry in the future?
In view of a steadily growing world population and an increasing visibility of existing planetary boundaries, the reliable supply of people with safe, high-quality food while adequately taking into account economic, ecological and social aspects represents one of the greatest challenges of our time. At the same time, the connection between consumption and health has become more important for consumers. Against this backdrop, the issue of sustainability is also increasingly coming into focus in food production and nutrition. The transition towards more sustainable food systems is the common goal and challenge for the future.

BVE e.V.